PHASIS is a simple
truth built into
our products.
Humans are made to evolve. The supplements industry mostly makes products for people who want shortcuts. We built PHASIS for people who don't need shortcuts — they need better tools.
— THE FOUNDER
I spent years in the wellness industry — and still felt something was missing.
After years working in the hemp and wellness industry, I saw how products were formulated, manufactured, marketed, and sold.
I also saw how easy it was for a low-quality product to look credible.
Premium packaging could hide weak formulations. Familiar names could create confidence without verification. Marketing could make incomplete evidence sound definitive.
A polished label does not guarantee a quality product.
That experience changed the way I looked at the entire industry.
I learned that testing matters regardless of who a product comes from.
A small company should be tested. A major company should be tested. A product recommended by someone you trust should still be tested.
Trust should never be based on branding alone.
It should be earned through transparency, responsible formulation, quality manufacturing, and independent verification.
Trust should be verified, not assumed.
I also began to recognize a deeper problem.
People are constantly being told what is healthy, what is harmful, and what they need to do to improve.
But research is often reduced to headlines. Nuance disappears. Limitations are ignored. And repetition can make an uncertain claim feel like an established fact.
Scientific research is essential.
But research should be examined carefully — including how a study was designed, who funded it, what it actually measured, and whether its conclusions apply to the individual reading them.
PHASIS was not created to reject science.
It was created to understand it more deeply.
The goal is not to distrust research. The goal is to think clearly about it.
The more time I spent in wellness, the more obvious it became that human health could not be reduced to a single ingredient, product, or protocol.
Two people can experience the same problem for completely different reasons.
They may have different sleep patterns. Different stress levels. Different diets. Different environments. Different training demands. Different stages of life.
Yet the industry often gives them the same answer.
One product. One dosage. One promise.
It does not work that way.
There is no one magic pill for a complex human system.
Physical health, mental state, recovery, nutrition, movement, stress, environment, and daily behavior are not separate problems.
They influence one another.
Poor sleep can change mood and performance. Chronic stress can affect recovery. Nutrition can influence cognition. Mental patterns can shape physical habits.
Supporting the body without understanding the mind leaves part of the system unaddressed.
Focusing only on the mind while ignoring biology does the same.
That is why PHASIS takes a holistic, systems-based approach to human health.
Supplements can be valuable.
But they should support the foundation — not replace it.
The right product depends on the person, their needs, their lifestyle, and the system surrounding the problem.
Products are tools. The protocol is the system.
The first PHASIS topical grew out of these principles.
I did not want to create another product simply because hemp was popular.
I wanted to build something I could understand, verify, use myself, and confidently share with the people closest to me.
That meant paying attention to the quality of the extract, the supporting ingredients, the manufacturing process, and the testing.
It also meant recognizing that the topical was only one part of recovery.
A product may support discomfort, movement, or recovery.
But lasting improvement may also require better sleep, mobility, nutrition, stress management, training adjustments, or professional care.
That first product became the beginning of a much larger idea.
PHASIS should not simply give people more things to take.
It should help them understand what they need, why they may need it, and how each tool fits into the larger system of their health.
The problem was never a lack of products. It was a lack of understanding.
PHASIS was built to bridge that gap.
Through evidence-informed products, transparent standards, practical protocols, and education designed around the individual.
Our vision extends beyond physical performance.
It includes mental clarity, emotional resilience, self-awareness, recovery, longevity, and a better understanding of the forces shaping human health.
We are not interested in promising perfection.
We are interested in helping people become stronger, healthier, wiser, and more capable over time.
Because health is not one decision.
It is a system of decisions.
And evolution does not happen through a shortcut.
It happens through awareness, evidence, discipline, and the right tools used with intention.
Made to Evolve.
We Refuse to Make
Products That Underperform.
Most supplement brands start with a margin target and work backwards to the formula. They find the cheapest version of an ingredient that lets them print a claim on the label. They dress it up in aggressive branding. They spend more on the ad than the product inside the bottle.
That's why Max Relief has pharmaceutical-grade Lidocaine HCl — not just menthol. That's why Electro+ has 50+ trace minerals with zero sugar — not a powder packet with 34g of sugar and three electrolytes. That's why Perform+ delivers 250mg of verified ecdysterone per capsule — 25% above the dose used in the WADA-funded study that made researchers recommend banning it.
We don't make products for everyone. We make them for people who train hard, think critically about what goes in their body, and are done being sold things that don't actually work.
The Industry Has
Four Serious Problems.
The supplement industry is worth over $150 billion globally. Most of it is underdosed, mislabeled, or built around ingredients that have no clinical support. We built PHASIS to be the exception to each of these.
Underdosing
No Third-Party Testing
Junk Science
Price Gouging
Every product we make is third-party tested, clinically informed, transparently labeled, and fairly priced. That's the baseline. Not a differentiator — the minimum standard.
Find Your Starting Point
23 questions. A clear picture of where to focus. A path forward that starts with you, not a product.
The PHASIS Standard.
Every Formula. Every Batch.
There are six things we commit to for every product we make. Non-negotiable.
Clinical Dose or Above
We don't pixie-dust. Every active ingredient is at or above the dose shown to produce results in published human research. Perform+ delivers 25% above the WADA study dose.
Third-Party Tested
Every batch of every product is independently tested for purity, potency, and label accuracy before it ships. Certificate of Analysis available on request for every order.
Transparent Labels
No proprietary blends. Every ingredient, every dose, visible on the label. If we can't tell you exactly what's in it and why, we don't put it in.
Peer-Reviewed Foundations
Every formula is built around human clinical research — not animal studies, not in-vitro data, not social media trends. We cite the studies. You can read them.
No Banned Substances
Every product is safe for competitive athletes at every level — USADA-tested, UFC-competing, or amateur. Tested for contamination. Confirmed clean.
Fair Pricing
Premium ingredients don't require premium gouging. We price for accessibility — because a formula this good should be something people can actually afford to use every day.
Four Products.
One Complete System.
Each one was built to solve a specific, underserved problem.
The Values We
Won't Compromise On.
Science Over Trend
Transparency as Default
Honesty in Marketing
Respect for the Athlete
Refuse to Stay the Same
Made to Evolve.
Browse the full product line and see what clinically-informed, transparently-labeled, third-party tested supplements actually feel like.